Case Study: Service.com.au achieves 33% growth in quotes with Farsiight

Service.com.au grows quote requests 33% with Farsiight

Service.com.au, an Australian marketplace for local trades and services, faced challenges in scaling the number of customer quote requests through their PPC campaigns. They partnered with the digital marketing vendor Farsiight to help increase leads while maintaining their target cost-per-lead.

Farsiight implemented a strategic PPC overhaul that included keyword optimization, ad copy localization, and account automation. This approach resulted in a 32% year-on-year growth in quote requests for Service.com.au, allowing the platform to achieve five consecutive years of growth while hitting its cost-per-lead goals.

Service.com.au