Case Study: Ezy Screens achieves 79% revenue growth with Farsiight

Ezy Screens boosts revenue 79% YoY with Farsiight

Ezy Screens, an Australian retailer of retractable fly screens, experienced stagnant growth from its paid advertising efforts. Their PPC strategy was inefficient, leading to a low return on ad spend and limited conversion tracking. They partnered with the digital marketing agency Farsiight to refine and scale their paid media strategy to drive new customer acquisition.

Farsiight implemented a comprehensive Google Ads strategy, deploying Shopping and Performance Max campaigns, a full-funnel search approach, and improved tracking for phone calls and conversions. This solution drove a 79% growth in revenue year-over-year from their paid efforts. The client reported that Farsiight delivered impressive results, including a peak return on ad spend of 20x, and praised the team for being fast-acting and detail-oriented.

Ezy Screens