Case Study: Rheal achieves nationwide retail visibility with Far'n'Beyond's custom FSDU display units

Rheal distributes FSDUs to almost every Holland & Barrett shop with Far'n'Beyond

The customer, Rheal, a brand focused on organic and nourishing food options, needed to raise awareness for its superfood blends and energy bars through a national in-store campaign with Holland & Barrett. They partnered with the vendor Far'n'Beyond to produce and distribute custom-printed Free Standing Display Units (FSDUs) to serve as branded retail stands for their products.

Far'n'Beyond designed and prototyped a bespoke FSDU with four shelves and protective features, working closely with the client to meet specifications. After approval, they produced the units, applied finishing elements, and individually distributed them to nearly every Holland & Barrett store in the UK using an overnight courier network. The solution successfully placed the displays in stores nationwide, effectively showcasing Rheal's product range and supporting their campaign goals.

Rheal