Case Study: Minor Figures achieves sustainable in-store impact with Far'n'Beyond's eco-friendly shelf wobblers

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Preview of the Minor Figures Case Study

Minor Figures delivers 100% plastic-free shelf wobblers with Far'n'Beyond

Minor Figures, a brand known for its bold identity and commitment to sustainability, approached vendor Far'n'Beyond for a point-of-sale solution. Their challenge was to create an eco-friendly shelf wobbler that would reflect their playful, minimalist aesthetic and high sustainability standards on crowded retail shelves, moving away from traditional plastic-based solutions.

Far'n'Beyond developed a fully plastic-free and recyclable shelf wobbler engineered entirely from FSC-certified card. This custom solution, printed with the brand's signature pastel colors and illustrations, delivered high visual impact without compromising on sustainability. The result was an attention-grabbing, fully circular point-of-sale display that perfectly aligned with and reinforced Minor Figures' brand values.


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