Case Study: Triboo Digitale boosts conversions and incremental revenue with Fanplayr

Triboo Digitale - Customer Case Study

Triboo Digitale, one of Europe’s largest digital agencies, wanted new ways to turn client visitor intent into conversions across its end-to-end eCommerce and digital marketing services. To do this, Triboo Digitale worked with Fanplayr, looking to extract more conversions from existing traffic beyond what its SEO retargeting and affiliate management efforts were already driving.

Fanplayr implemented a segmented strategy that dynamically targeted real-time shoppers with relevant, timely offers across multiple client campaigns. Fanplayr identified visitor segments with the lowest conversion rates but highest revenue potential, then focused only on those unlikely to convert, delivering incremental revenue and improving both top-line and bottom-line results at a lower cost than other conversion rate optimization providers.

Triboo Digitale

Stefano Vendramini

President Of Digital Marketing