Fanplayr
37 Case Studies
A Fanplayr Case Study
Party Casino, an online casino part of Entain plc, sought to increase the number of first deposits from newly registered users. They partnered with the vendor Fanplayr to address this challenge and close the gap between registrations and initial deposits.
Fanplayr implemented its patented Segmentation-As-A-Service technology to deliver targeted onsite engagements at the optimal moment, including highlighting a Welcome Offer. This solution allowed Party Casino to harness its first-party data effectively. As a result, Fanplayr helped Party Casino achieve a 25% conversion rate for first-time deposits, exceeding their acquisition targets.