Case Study: Tivoli achieves sales growth with Falls & Co.

Tivoli boosts Instagram reach 215% with Falls & Co.

Tivoli, a company known for its award-winning linear LED lighting products, was facing diminishing sales and needed to reach new audiences to drive growth. The vendor, Falls & Co., leveraged its extensive knowledge of the lighting market to address this challenge and create new opportunities for Tivoli within the architectural entertainment space.

Falls & Co. planned and launched an integrated campaign combining earned and owned media, strategic advertising, and storytelling focused on Tivoli's standout projects. This strategy successfully expanded Tivoli into a new market and generated significant real sales growth. The results were substantial, including a 233% increase in Instagram impressions, a 265% rise in engagements on that platform, and a 176% jump in reactions on LinkedIn.

Tivoli