Case Study: TQ Group explains its HPR50 motor system with CGI animation by Fakery

TQ Group launches HPR50 launch visuals with Fakery in one modular CGI asset library

Fakery, a 3D animation studio, was approached by TQ Group, an e-bike motor manufacturer. The challenge was to explain the innovative but complex internal mechanism of TQ's new HPR50 motor system. The harmonic pin ring drive's logic was invisible and unfamiliar to both riders and partner brands, making it difficult to articulate the engineering benefits through traditional media or technical diagrams.

Fakery's solution involved creating a CGI animation that visually broke down the motor's internal workings through controlled sequences and precise camera movements. This approach explained the mechanical logic without sacrificing accuracy. The outcome was a modular library of visual assets, providing TQ with a consistent visual language for marketing and technical communication. Fakery's work successfully gave TQ the tools to clearly demonstrate their product's advantages across multiple audiences.

TQ Group