Case Study: Good Food & Wine Show expands audience with The Faith Agency

Good Food & Wine Show launches 2023 media campaign across 4 shows with The Faith Agency

The Faith Agency was appointed by the Good Food & Wine Show to promote its four annual events across major Australian cities. The customer's challenge was to expand its audience and drive ticket sales while operating within conservative media budgets, requiring a highly measurable campaign.

The Faith Agency implemented a full-funnel digital and programmatic media strategy, targeting potential attendees at all stages of the decision-making process. This focused approach delivered strong campaign performance, successfully growing the show's audience against its budgetary constraints.

Good Food & Wine Show