Case Study: U.S. Bank Stadium achieves striking brand signage with Facility Solutions Group

A Facility Solutions Group Case Study

Preview of the U.S. Bank Stadium Case Study

When the Minnesota Vikings played their first game of the season in their brand new stadium, they did so under signage and logos designed and built by FSG

Facility Solutions Group (FSG) was selected to provide signage for the new U.S. Bank Stadium, home of the Minnesota Vikings. The challenge was to design and install exterior signage of the correct proportion for the massive stadium, a complex task due to the building's curved surfaces and the difficulty of installing signs high above the playing field.

Leveraging its experience with large-scale projects, FSG designed, fabricated, and installed the signage. Components were manufactured in their Austin shop before being shipped to Minnesota for assembly and installation. The result was a perfect match for the elegant stadium; the brushed aluminum finish on a black backdrop successfully made the U.S. Bank brand stand out on the first-class facility.


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