Case Study: Falkensteiner Michaeler Tourism Group achieves social media efficiency and growth with Facelift

FMTG increases social posts by 66% with Facelift

The Falkensteiner Michaeler Tourism Group (FMTG), a leading tourism company, faced the challenge of managing its high volume of social media content efficiently across multiple corporate, hotel, and restaurant accounts in different countries. This process was time-consuming for their team. To optimize their efforts, FMTG turned to the vendor facelift and its Publisher tool to streamline content creation and scheduling.

By implementing facelift's platform, FMTG centralized the management of all its social channels, greatly simplifying collaboration and community management. The solution enabled the team to publish 35 posts per week across all accounts and achieve a 66% increase in average weekly posts on its German account. facelift's tools contributed to significant growth in follower count and engagement, particularly for Instagram Story content.

Falkensteiner Michaeler Tourism Group (fmtg)