Case Study: VoiceTube achieves faster growth and app revenue gains with Facebook for Developers

VoiceTube Teaches English with Videos and Facebook Tools

VoiceTube, a Taiwan-based English-learning platform from Redidea Co., needed to scale quickly with limited startup resources while improving user experience and monetization. Through Facebook for Developers’ FbStart program, it adopted tools such as Facebook Login and other developer services to help build the app and grow more efficiently.

Using Facebook for Developers solutions, VoiceTube accelerated product development, cut average project completion time by 40% with GitHub, and saw strong engagement from Facebook Login users, who represented over 62% of sign-ins, spent 27% more time in the app, and generated 67% more video views. For monetization, Facebook Audience Network delivered native ads that matched the app experience, produced 2X better CPMs, and now drives 100% of VoiceTube’s mobile app revenue.

VoiceTube

Richard Zenn

CEO & Co-Founder