Case Study: Streamago achieves 4X user acquisition with Facebook for Developers

Streamago Partners with Facebook to Connect Millions of People

Streamago, the live video streaming app for mobile and web, wanted to make sign-up easier, reduce drop-off after install, and better understand how to grow and retain its global audience. Working with Facebook for Developers through FbStart, Streamago used tools such as Facebook Login, App Invites, and Facebook Analytics to support acquisition, engagement, and product development.

Facebook for Developers helped Streamago implement a smoother login and invite flow, plus deeper analytics to test and optimize features like the “Go Private” button and audience-specific app experiences. The results were strong: successful sign-ups grew more than 50% per month, App Invites drove a 70% conversion rate and 2,000 daily downloads, customer growth increased 400% in five months, usage of “Go Private” rose 500% in 45 days, and 30-day retention reached 60%.

Streamago

Daniele Calabrese

Co-founder and CEO