Case Study: Retty goes global with Facebook for Developers

Retty goes global with Facebook platform products

Retty, the Tokyo-based social gourmet platform, was preparing to expand globally and needed to build a larger, reliable database of restaurants while reducing the heavy time and manpower required for field research. To support this growth, Retty worked with Facebook for Developers and used Facebook Login and Places Graph to streamline user registration and gather accurate restaurant information.

Facebook for Developers helped Retty verify users more easily through Facebook Login and expand its restaurant database with Places Graph. The results were strong: new registrations via Facebook Login were 4x higher than with other methods, engagement was 30% higher, restaurant research took 10x less time, and field research human resource costs were reduced by about 70%, while the number of registered places grew by 30%.

Retty

Kazuya Takeda

Founder