Facebook for Developers
82 Case Studies
A Facebook for Developers Case Study
MedShr, a secure mobile education and support network for verified doctors, needed help growing its community and building trust while reaching medical professionals across many regions and specialties. Facebook for Developers supported MedShr through FbStart, Facebook Login, and Facebook Mobile App Ads to help the London-based startup scale and validate users more effectively.
Facebook for Developers helped MedShr expand quickly with ad credits, mentorship, and partner tools, while Facebook Login improved onboarding and delivered 40–50% month-on-month user retention. Facebook Mobile App Ads drove a campaign that reached 300K people in 132 countries and generated 7K app installs in 30 days; MedShr also found the ads to be 2X more effective than competitors and up to 12X cheaper in some cases.
George Ulmann
Operations Director