Case Study: Fincon achieves global reach and higher revenue with Facebook for Developers

Fincon - Customer Case Study

Fincon, the South Korean developer behind the 3D social RPG Hello Hero, wanted to expand beyond Korea and reach more players across desktop and mobile. To do that, Fincon worked with Facebook for Developers and used the Facebook SDK for Unity, Facebook Payments, and Facebook advertising tools to make the game available on Facebook Desktop and grow its global audience.

Facebook for Developers helped Fincon launch Hello Hero on Facebook Desktop in just two days, complete QA in one week, and add payments in a single day. The results were strong: revenue rose 30%, average revenue per paid user increased 25%, retention improved 31%, monthly active players grew 4x, and the game reached more than 1.2 million monthly active players across mobile and web in 150 countries.

Fincon

Sean Lee

COO