Case Study: now TV achieves optimized, secure mobile video streaming with F5 Networks' Application Delivery Controller

Now TV Deploys F5’s Application Delivery Controller To Give Customers Optimal Video Streaming Services On-The-Go

Now TV, Hong Kong’s leading pay-TV operator, faced a surge in OTT and mobile streaming traffic that pushed its infrastructure toward capacity. To scale and secure high‑quality video streaming without adding hardware and vendor complexity, Now TV partnered with F5 Networks and deployed F5’s ADC solutions — including BIG‑IP LTM and the VIPRION 4480 — to provide flexible, scalable traffic management and application security.

F5 Networks implemented an elastic ADC fabric with advanced load balancing and iRules‑based security, enabling on‑demand scalability and real‑time access control to mitigate attacks like DDoS. As a result, Now TV reduced the number of servers and ADCs, improved application reliability and user experience, supports large daily traffic volumes, simplified vendor management and lowered long‑term costs while better protecting subscribers during mobile streaming.

Now TV