Case Study: Yellow Iron Rentals cuts costs by 50% with EZRentOut by EZO

Yellow Iron Rentals Cuts Costs in Half and Increases Profitability by 20%

Yellow Iron Rentals, a heavy equipment rental business in Centerville, Utah, struggled to manage 120+ assets using spreadsheets, phone calls, texts, and scattered manual records. The lack of centralized rental software made it difficult to track availability, utilization, and maintenance, leading to missed rentals, equipment breakdowns, and inconsistent operations.

Using EZRentOut by EZO, Yellow Iron Rentals centralized asset tracking, maintenance scheduling, and booking visibility with dashboards, calendars, and integrations like QuickBooks Online and Stripe. As a result, the company cut locating-and-renting costs by 50%, improved maintenance efficiency by 25%, and increased overall profitability by 20%, while also reducing downtime and improving day-to-day productivity.

Yellow Iron Rentals