Case Study: Brian's Place Triples Sales with EZ Texting

Brian's Place triples sales with EZ Texting

Brian's Place, a restaurant in Hernando Beach, Florida, faced the common small business challenge of balancing day-to-day operations with marketing, particularly needing to drive traffic during seasonal lows. Chef and owner Brian Alvarez turned to EZ Texting to help generate buzz.

Using EZ Texting's SMS and MMS solutions, Brian's Place created a VIP Text Club to send exclusive promotions and event announcements. This included blasting MMS images of fresh seafood catches. The results were significant, with EZ Texting helping to triple sales in some cases. Catches of the Week began selling out three times faster with text alerts, and weekly coupon promotions regularly drew 40 to 70 diners.

Brian's Place