Case Study: Maharishi University boosts lead quality and volume with EZ Rankings

Maharishi University boosts low-volume leads and quality traffic with EZ Rankings

Maharishi University, a provider of quality education and placement services in Lucknow, was facing significant challenges with low lead volume and a lack of quality traffic for their PPC campaigns. To address these problems, they partnered with the vendor EZ Rankings for their PPC services.

EZ Rankings implemented a comprehensive PPC solution that involved segregating keywords for ad-copies, utilizing different keyword match types, and regularly updating ad-copies and extensions. They also performed proper bid adjustments. This strategy successfully increased interaction rates, drove more relevant traffic, and ultimately improved the volume of quality leads for Maharishi University.

Maharishi University