EyeRate
3 Case Studies
A EyeRate Case Study
Massage Envy faced a challenge common to many service businesses: their online reviews were disproportionately negative, as unhappy customers were more motivated to post feedback. This created a significant disparity between their actual stellar service and their online reputation, preventing their employees from receiving proper recognition.
To solve this, EyeRate implemented an SMS-based solution focused on review generation and employee rewards. Their service significantly increased positive customer engagement, which led to a 1000% increase in positive reviews. The results were substantial: over 10,000 reviews were generated across seven locations, and $15,000 was paid back to Massage Envy employees as rewards for their exceptional service.