Case Study: BenQ re-activates Magento migration with EYEMAGINE's Agentic Commerce Framework

BenQ reactivates a 5x Magento migration with EYEMAGINE in 90 days

The customer BenQ, a global imaging and electronics leader, faced a challenge in committing to a large-scale enterprise Magento migration without first validating the viability of agentic commerce. They needed a partner, EYEMAGINE, to prove this new approach on a small scale before betting their full catalog on a multi-quarter replatforming project.

EYEMAGINE implemented a 90-day fixed-scope pilot using their Agentic Commerce Framework on top of BenQ's existing Magento setup. This pilot, utilizing Claude-orchestrated workflows and ready catalog patterns, successfully demonstrated the agentic-commerce thesis. As a result, EYEMAGINE re-activated the dormant full migration project, a platform engagement five times the pilot's size, securing stakeholder buy-in at a fraction of the full migration's cost.

BenQ