Case Study: Healthy Babies Bright Futures helps families reduce lead exposure with Exygy's Vida chatbot

Healthy Babies Bright Futures reaches 40+ million Spanish speakers with Exygy's Vida chatbot

Healthy Babies Bright Futures faced the challenge of helping families identify and mitigate toxic lead contamination in their homes. They needed a unified system to connect a high volume of users to science-backed recommendations and lab results, while also scaling their reach. Exygy partnered with them to move away from a low-engagement survey and instead implement an interactive, web-based chatbot solution named Vida.

Exygy designed and built the Vida chatbot to create a conversational, user-centered experience that adapted based on a family's specific circumstances. The solution processed user data through HBBF's scientific algorithms and integrated with a lab's testing system to provide personalized recommendations. The result was an accessible tool that increased user engagement, was available in both English and Spanish to reach millions, and empowered families to make tangible changes for a healthier, lead-free home.

Healthy Babies Bright Futures