Case Study: Sun-Maid boosts social engagement and brand awareness with ExtraDigital

Sun-Maid boosts social engagement 122% in under a year with ExtraDigital

Sun-Maid, a well-known producer of raisin snacks, sought to increase brand awareness and re-engage audiences by reminding them of their nostalgic childhood memories. The company engaged ExtraDigital to manage its social media presence and develop a comprehensive strategy to meet this challenge.

ExtraDigital implemented a social media campaign across Facebook, Instagram, and Twitter, running numerous contests, competitions, and video ads. Through proactive and creative efforts, ExtraDigital successfully reached 1.5 million users and achieved a 122% increase in engagements for Sun-Maid within a year, significantly growing the brand's social media presence.

Sun-Maid