Case Study: Patient Choice achieves 375% growth in organic traffic with ExtraDigital SEO

Patient Choice boosts natural visitors 375% in 3 months with ExtraDigital

Patient Choice, a leading insurance firm providing medical insurance and healthcare plans, faced the challenge of increasing its online visibility in a highly competitive market. Their website was designed for high conversion rates with a clear and simple interface, so any SEO work had to maintain this uncluttered user experience. They engaged the vendor, ExtraDigital, for search engine optimization (SEO) services.

ExtraDigital implemented a comprehensive SEO strategy that included ongoing monitoring, generating extra pages, and creating articles for syndication and online PR to secure high-quality inbound references from authority websites. As a result of this work, Patient Choice's natural visitor traffic from 'insurance' keywords increased by 375% within just three months. ExtraDigital also secured the website a 2nd position ranking for the major keyword 'private medical insurance' and top page rankings for other highly competitive terms.

Patient Choice