ExtraDigital
219 Case Studies
A ExtraDigital Case Study
The customer, Jon William Stables, a British manufacturer of equestrian buildings, faced the challenge of adapting its marketing during the UK's lockdown, which canceled key industry shows and shifted its audience online. The vendor, ExtraDigital, leveraged this shift by implementing a paid social media advertising strategy, using budget reallocated from canceled events.
ExtraDigital's solution of initiating paid social campaigns delivered fast results, generating a new lead and a positive client testimonial within the first three days. The vendor also measured a clear increase in website traffic following the lockdown, confirming the strategy's effectiveness in meeting the online audience.