Case Study: Ganpat University achieves over 10k enquiries with ExtraaEdge

Ganpat increased their enquiries to over 10k with the use of ExtraaEdge CRM

Ganpat University, a well-established higher-education institution in Gujarat, struggled with fragmented enquiry management using a basic web portal—leads came from limited sources, were stored in multiple places with different owners, and sales and marketing teams lacked automation and proper lead allocation. To address this, Ganpat University implemented ExtraaEdge’s Admissions & Marketing Automation CRM tool.

ExtraaEdge deployed its CRM with integrations to social platforms, lead marketplaces and IVRs, plus features like WhatsApp communication, Click-to-Call, call recording, mobile compatibility and marketing automation playbooks to streamline lead capture and counselor workflows. As a result, ExtraaEdge helped Ganpat University increase enquiries to over 10,000, improve marketing ROI, accelerate lead engagement and boost the efficiency of its admission counseling teams.

Ganpat University

Ketan Patel

IT Head