Case Study: Brunette the Label drives growth with Extole's influencer program

Brunette the Label drives influencer revenue with Extole

Brunette the Label, a popular brand with a heavy social media presence, was struggling with a basic influencer program from another provider. Their challenge was the inability to efficiently manage multiple advocates at scale, as the system was difficult to use for data input and lacked true white-label email customization. They turned to the vendor Extole for a solution using its influencer program service.

Extole implemented a sophisticated, tailored influencer program for Brunette the Label. The solution provided advanced capabilities for influencers to easily share discount codes and send personalized invitations, while the Extole platform handled tracking, issuing rewards via PayPal, and powering performance reporting. This streamlined approach successfully drove a significant portion of the brand's online revenue from customers acquired through the new influencer program.

Brunette the Label