Case Study: Bestseller raises North American brand awareness with Extole

Bestseller raises North America awareness with Extole and a 31% advocacy rate

Bestseller, a global apparel retailer, wanted to raise awareness and accelerate customer acquisition for its popular European brands in the US and Canadian markets. To meet this challenge, they partnered with the vendor Extole to implement its referral program service.

Extole's solution involved a rapid on-site launch service that deployed four distinct referral programs for two brands across both markets in a single day. The vendor's platform made it easy to localize creative assets in multiple languages. This partnership generated significant results, including a 31% advocacy rate among North American customers. A dedicated holiday email campaign also drove 16 times more advocate sharing and doubled revenue compared to the previous week.

Bestseller