Extensis
36 Case Studies
A Extensis Case Study
University College Birmingham (UCB), a long-established higher education institution in Birmingham, faced a growing challenge in its marketing department: thousands of high‑resolution images, logos and design files were scattered across folders, cameras, desktops and CDs, making searches slow, inconsistent and prone to overlooked “go‑to” assets. The team needed a centralized way to increase visibility and provide quick access to images across departments.
UCB implemented Extensis Portfolio as a digital asset management solution, bulk‑uploading thousands of assets and setting up seven users with evolving categories and tags to match their workflows. The result: faster file discovery, easier sharing across teams, clearer insight into new image needs, and a smoother, more organized creative process.
Amy Johnson
Marketing Copywriter