Case Study: The Cheesecake Factory boosts store visits with Express Analytics

The Cheesecake Factory tracks sentiment across 300+ restaurants with Express Analytics

The Cheesecake Factory was sitting on a wealth of digital customer feedback and location data but faced the challenge of connecting these signals to actual in-store visits. They partnered with Express Analytics to leverage its expertise in sentiment and location intelligence to turn this passive data into actionable insights for predicting foot traffic.

Express Analytics integrated sentiment analysis and location intelligence to build predictive models and dashboards. This solution enabled The Cheesecake Factory to improve decision-making for new store openings, identify key experience drivers, and optimize low-performing locations. As a result, they successfully increased store visits across their 300+ restaurants.

The Cheesecake Factory