Case Study: Bay Area Apartment Association sells out booth inventory in hours with ExpoGenie

Bay Area Apartment Association sells out 100+ booth purchases in hours with ExpoGenie

The Bay Area Apartment Association (BAAA), a multifamily housing association, faced operational challenges with a legacy floor plan platform that lacked integration with its Novi AMS and QuickBooks systems. This resulted in manual data reconciliation, difficult invoice tracking, and a high risk of double-bookings during their high-demand booth sales launches for their annual trade show. They turned to vendor ExpoGenie for a modern solution.

ExpoGenie implemented an integrated system featuring a real-time interactive floor plan, Novi Single Sign-On, and a unified integration with QuickBooks and Novi. This solution automated the entire workflow, eliminating manual data entry. The result was a complete sell-out of booth inventory in hours, with over 100 purchases on launch day and zero double-bookings, significantly improving financial visibility and operational efficiency for BAAA.

Bay Area Apartment Association