Case Study: Cookshack achieves improved product and content search with Explore Consulting

Cookshack - Customer Case Study

Cookshack, a leading barbecue products company, worked with Explore Consulting to redesign its NetSuite Web Store. With thousands of pages of recipes, newsletters, and other content built up over the years, Cookshack needed a better way to separate product searches from content searches and improve the customer experience.

Explore Consulting implemented a custom dual-search solution using NetSuite’s built-in product search and Google Custom Search for content pages, all accessible through a single search box with a toggle. The result was faster, more relevant search results for both products and informational pages, helping Cookshack improve customer service and reduce irrelevant results for site visitors.

Cookshack