Case Study: Fidelity Marketing improves 360 reviews across 10 countries with Explorance Blue

Valuable 360 Reviews in 10 Countries, 3 Continents for Fidelity Marketing

Fidelity Marketing, based in Mexico City, needed customizable 360 review forms for 10 branches across Latin America and Spain. The company wanted a process that could support employees, managers, and executives across 10 countries and 3 continents.

Explorance provided Blue® 360 degree feedback and professional services for requirements gathering, report building, project management, testing, go-live, monitoring, training, and handover. Fidelity was able to create personalized forms by role, generate hundreds of detailed reports with written comments, and launch the review in Spanish and Brazilian Portuguese. The rollout went live for the entire company in the second week of December, and Fidelity reported positive feedback from end users.

Fidelity Marketing

Aída Mora

Process Analyst