Case Study: Inner City Helping Homeless raises over €120,000 with Expleo's DevOps-powered Virtual Santabox Appeal

Expleo digitally transformed the Inner City Helping Homeless Christmas Appeal in six weeks, helping the charity raise more than € 120,000 in the process

Inner City Helping Homeless (ICHH), a Dublin-based charity, faced the potential collapse of its vital annual Santabox Appeal due to COVID-19 social-distancing restrictions, which prevented its traditional in-person fundraising events. The volunteer-led organization, which relied on manual systems, expected donations to plummet to just 10% of normal levels. ICHH enlisted Expleo to help digitally transform its fundraising efforts and save the Christmas appeal.

Expleo implemented a DevOps approach to rapidly develop a high-performance, resilient web application for a virtual Santabox Appeal, enabling online donations and personalized messages. The solution was launched in just six weeks and successfully handled significant traffic spikes. This digital transformation enabled ICHH to raise over €120,000 and deliver more than 10,000 boxes, making it the most successful campaign in the charity's history and providing a crucial lifeline to those in need.

Inner City Helping Homeless

Anthony Flynn

Founder