Case Study: Toast creates compelling product demo videos with Explainly

Toast expands sales demos with Explainly’s ongoing video series

Toast, a full-scope restaurant hardware, software, and marketing services company, came to Explainly in need of compelling and engaging demo videos for several new products to be used by their sales team. The challenge was to create these videos while adhering to Toast's hyper-specific and evolving brand and design guidelines.

Explainly produced a variety of on-brand video styles for Toast, creating a fun, graphic series obsessively perfected to appeal to all of Toast's unique target audiences. The solution included mixed media videos that complemented the breadth of Toast's products. The first few videos produced were successfully used to convert leads and add to the rapidly growing roster of restaurants using Toast, leading to an ongoing partnership with Explainly.

Toast