Case Study: Sureweld shortens its sales cycle with Expivi's 3D product configurator

Sureweld shortens its sales cycle with Expivi’s 3D configurator

Sureweld, an Australian manufacturer of plant trailers and loading ramps, faced the challenge of helping customers understand their complex product range and all its possible combinations. They needed a digital solution to integrate into their new website, specifically a 3D configurator that would allow customers to visualize trailers and accessories before requesting a quotation. They partnered with vendor Expivi to implement this solution.

Expivi implemented its 3D product configurator, creating a visual tool optimized from Sureweld's CAD models. This solution allowed customers to fully configure products and then request a quote. The results for Sureweld included improved customer engagement with more time spent configuring, a shorter sales cycle with better-prepared prospects, and an increased average order size as customers easily selected more options. Expivi's configurator provided sales-qualified leads and streamlined the quotation process.

Sureweld