Case Study: Mammut boosts expert recommendations with ExpertVoice

Mammut increases expert recommendations by 28% with ExpertVoice

Mammut, a manufacturer of high-performance climbing and outdoor equipment, faced the challenge of scaling educated product recommendations from qualified professionals who influence their target consumers. To identify brand sentiment and increase the likelihood of recommendations from key experts, Mammut partnered with the vendor ExpertVoice.

ExpertVoice implemented a solution to identify influential experts, conduct brand perception research, and provide them with in-depth educational content and product experience incentives. After experts engaged with Mammut's content, ExpertVoice measured a 28% increase in the likelihood to recommend the brand, significantly improving brand sentiment and driving consumer sales.

Mammut