Case Study: HLP Controls achieves 3x ROI with Experience Digital

How implementing an enhanced marketing strategy increased HLP Control’s ROI by 300%

HLP Controls, an Australian supplier and manufacturer of industrial testing equipment, wanted to strengthen its sales and marketing approach and grow its online presence. Experience Digital was brought in to help them move from a traditional sales model to a more digital, e-commerce-focused strategy.

Experience Digital developed a data-driven go-to-market and digital marketing strategy for HLP Controls, refining their web presence, identifying new markets, and focusing on more profitable product lines. The results included a 255% reduction in cost per conversion and a 3x return on ad spend, helping HLP Controls achieve a 300% ROI increase.

HLP Control

Liz Wallace

Operations Manager