Case Study: McAfee engages global sales teams with Executive Visions Inc.'s virtual sales kick-off production

McAfee launches Global Sales Kick-Off 2018 to 3 regions with Executive Visions Inc.

The customer, McAfee, a major internet security firm, faced the challenge of launching its new sales year for a globally scattered sales force in an engaging way without interrupting the sales process. The vendor, Executive Visions Inc. (EVI), addressed this with a virtual event production service, creating a network-style webcast for their Global Sales Kick-Off.

Executive Visions Inc. designed and produced a contemporary broadcast set at the client's headquarters, complete with a video wall and live audience. Their television team expertly directed a multi-camera HD simulcast to the Americas, which was then recorded for distribution to other global regions. This solution successfully delivered a dynamic and motivating event to McAfee's entire international sales team.

McAfee