Case Study: McAfee powers the MPOWER Cybersecurity Summit with Executive Visions Inc.

McAfee engages 3,000 attendees at MPOWER with Executive Visions Inc.

McAfee, a major cybersecurity company, faced the challenge of rebranding and producing its first major customer conference as a newly independent entity. Their goal was to create an event that embodied their new "Together is Power" mantra. They partnered with vendor Executive Visions Inc. for corporate events management and production to bring the MPOWER Cybersecurity Summit to life.

Executive Visions Inc. implemented an innovative, on-demand event format for over 3,000 attendees. The solution featured an interactive app for real-time audience voting on content, a dynamic stage design inspired by the McAfee logo, and extensive creative media production. EVI's work resulted in an highly engaging and immersive experience that successfully communicated McAfee's strategic goals, delivered cutting-edge content, and strengthened relationships with top customers and partners.

McAfee