Exclaimer
42 Case Studies
A Exclaimer Case Study
Baustoffcentrum Plambeck is a long-established, family-run German building materials and hardware retailer with multiple locations that discovered employees were creating inconsistent, low-quality email signatures that often omitted legally required details under EU Directive 2003/58/EC and German company law. This put the company at risk of reputational damage and fines of up to €5,000. To address the issue, Baustoffcentrum Plambeck chose Exclaimer and its Signature Manager Exchange Edition.
Exclaimer deployed Signature Manager Exchange Edition to centrally generate and apply a single, brand-compliant email signature via Exchange so users cannot alter it. The solution was quick to implement, allowed IT to roll out and update signatures centrally, restored a consistent professional image and ensured compliance with EU and German legal requirements — removing the risk of regulatory fines and improving corporate branding. Exclaimer’s software delivered the desired uniformity and legal certainty for Baustoffcentrum Plambeck.
Dirk Scheffler
Head of IT