Case Study: a national fuel and convenience retailer modernizes loyalty with Exchange Solutions' ES Loyalty™

National Fuel & Convenience Retailer re-platforms millions of loyalty members with Exchange Solutions

The customer, a national fuel and convenience retailer, needed to retire its antiquated, in-house loyalty system that was based on its point-of-sale. The company partnered with Exchange Solutions and used its ES Loyalty™ platform to rejuvenate this existing program without a complete overhaul.

Exchange Solutions implemented a lift-and-shift project to seamlessly re-platform the retailer's loyalty program. The solution provided real-time integration for new partnerships, eliminated errors through settlement automation, and introduced targeted offer capabilities. The project was successfully implemented nationwide with no issues, replacing what was previously only mass offers and providing new business controls and reporting.