Case Study: Yankee Equipment Systems boosts qualified leads with EVR Advertising

Yankee Equipment Systems boosts leads 12% with EVR Advertising

Yankee Equipment Systems, a dealer of commercial and industrial laundry equipment, experienced a slowdown in leads and sought to revitalize its digital marketing efforts. They partnered with EVR Advertising to enhance their online presence and achieve a steady stream of qualified leads through search engine marketing (SEM) and pay-per-click (PPC) advertising.

EVR Advertising implemented a comprehensive strategy that included a website evaluation, keyword identification, and a restructuring of the PPC campaign. This approach led to impressive results for the client, including an 11% increase in organic traffic and a 12% rise in leads in the first year. EVR successfully generated at least 30 qualified leads per month for 14 consecutive months, initiating a 10-year run of highly profitable results.

Yankee Equipment Systems