Case Study: Interactions Marketing achieves a 7% conversion lift and a seamless, AJAX-powered WordPress site with Evince Development

Interactions Marketing - Customer Case Study

Interactions Marketing is a global leader in experiential retail and brand marketing that needed a highly interactive, scalable website to showcase services and drive engagement. They engaged Evince Development to map processes, remove bottlenecks, and build an HTML-to-WordPress solution with a fluid/fit-to-screen layout that improves usability, supports content management and SEO, and enables inner-page loading without full-page reloads.

Evince Development implemented a WordPress-based site with jQuery/AJAX-driven inner-page loads, CSS animations, responsive design, and a full CMS (banner, portfolio, media post and background video/image management), plus performance and SEO optimizations. The new site delivered improved engagement and measurable impact — including a 7% increase in conversion ratio after rebranding — and helped Interactions Marketing support 3 million consumer events, 45,000+ associates and industry recognition, outcomes achieved with Evince Development’s solution.

Interactions Marketing