Case Study: All Good Scents boosts online conversions 12% and gains 2,000+ new users with Evince Development

All Good Scents - Customer Case Study

All Good Scents is an Indian contemporary perfume brand selling bottles, samples and gift packs online; as a start‑up it needed to establish a premium French-inspired identity and sell an experience-driven product without in‑store sampling. Evince Development was engaged to address tight budget constraints and complex requirements—creating a seamless user flow that supports customization (gift/scent boxes), category-based search, shipping, blog and chat integration—while preserving the credibility of the brand’s Grasse heritage.

Evince Development conducted research and delivered a Magento‑based eCommerce solution (PHP/MySQL, JavaScript/jQuery, AJAX) with a modern French‑inspired UI, fast checkout, quick registration, order history, discount handling and rich product customization. The implementation improved user experience and conversion metrics: Evince Development’s redesign drove a 12% increase in conversions after rebranding, added 2,000+ new users, and helped position All Good Scents as a recognized fragrance destination.

All Good Scents