Case Study: Cloudera achieves stronger company culture and employee engagement with EveryoneSocial

Cloudera Amplifies Culture And Engagement With EveryoneSocial

Cloudera, an enterprise data‑cloud provider, needed a better way to harness employee social reach for sales, marketing and recruiting. Their previous advocacy tool was hard to use and drove low participation, and when COVID-19 pushed much of the company to work remotely they needed a scalable, easy solution to keep employees informed, engaged and effective at social selling.

They adopted EveryoneSocial for its usability, content segmentation, analytics and simple admin onboarding, then expanded the program from invite‑only marketing use to company‑wide HR, recruiting and sales enablement. Adoption jumped 3x in two weeks; today 700+ employees use the platform, generating 840,000+ social reach and, in Q3 2020 alone, 1.3k+ shares, 6.1k+ additional clicks and 4.7k+ engagements—demonstrating stronger internal engagement and measurable ROI.

Cloudera

Shelby Khan

Corporate Communications Manager & Digital Media