Case Study: Albuquerque Academy uncovers new major gift prospects with Evertrue

Albuquerque Academy - Customer Case Study

Albuquerque Academy, an independent school in New Mexico, needed a faster way to identify major gift prospects and better prepare for donor visits. Associate Director of Advancement for Major Gifts Martha Hargrove was spending too much time data mining and comparing information across systems, and the school lacked integrated social and database insights.

Using EverTrue, Albuquerque Academy gained a single, integrated view of donor data with social information, maps, lists, and giving history. Within under three months, EverTrue helped Martha uncover about 60 new prospects and optimize donor visits, with her saying she could work at least 10x faster because the information was thorough and easy to access.

Albuquerque Academy

Martha Hargrove

Associate Director of Advancement for Major Gifts