Evertrue
24 Case Studies
A Evertrue Case Study
Trevecca Nazarene University, a private Christian liberal arts college in Nashville, Tennessee, was working toward a $75 million comprehensive campaign and needed a faster way for its gift officers to identify and connect with alumni and donors. Don Hastings, the university’s director of planned giving and senior stewardship officer, was using EverTrue to help manage visits and support his goal of raising $25 million over five years.
With EverTrue, Hastings could quickly search for constituents by location from his phone instead of waiting for data pulls, sorting spreadsheets, or carrying paper lists on the road. EverTrue also helped his team collaborate by adding comments and tracking activity to avoid overlapping outreach. The result was a major time savings: he was able to score donor visits in about half the time, and in one example, found and contacted Cincinnati-area constituents in moments, leading to dinner meetings he says would not have been possible so quickly without EverTrue.
Don Hastings
Director of Planned Giving and Senior Stewardship Officer