Case Study: Creamer Media generates 30% of online ad revenue with Everlytic

Creamer Media generates 30% of their online advertising revenue via their email news service, powered by Everlytic

Creamer Media, a B2B publishing company, sought to cement its reputation online and serve news updates to its subscribers to drive traffic and promote research reports. They engaged the email marketing vendor Everlytic to help achieve this goal.

Everlytic implemented a targeted email newsletter solution to deliver regular news updates, which drove significant traffic back to Creamer Media's website and e-commerce store. As a result, Creamer Media generates 30% of its online advertising revenue from these newsletters, which also account for 10% of total website referral traffic, enhancing both their brand reputation and revenue.

Creamer Media

Kenneth Creamer

Chief Executive Officer